Clear, authentic, and impactful
communication
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Dedication to
MEANINGFUL SUSTAINABILITY
& ESG
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Words communicate
actions
speak
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We bridge the gap between
INITIATIVES AND
PERCEPTION
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Manage the Present
ACT FOR THE FUTURE
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Clear, authentic, and impactful
communication
LEARN MORE
Dedication to
MEANINGFUL SUSTAINABILITY
& ESG
LEARN MORE
Words communicate
ACTIONS
SPEAK
LEARN MORE
INITIATIVES AND
We bridge the gap between
PERCEPTION
LEARN MORE
Manage the Present
ACT FOR THE FUTURE
LEARN MORE

BE Mass is a global communications company that specializes in sustainability and ESG strategies, content creation and distribution, PR and media relations.

OUR PURPOSE

Accelerate the implementation of sustainability solutions for the benefit of the People and the Planet of today and the future.

OUR MISSION

To help organizations find their stories and boldly share them to engage stakeholders further. We strongly believe in the power of storytelling to effectively convey all messages and lead to meaningful action.

THE FIVE PILLARS

Our client-centric approach revolves around five pivotal pillars, each designed to elevate your brand’s impact and guide your strategic communications.

OUR 5 I’sFRAMEWORK

From Aspiration to Authenticity

Whether you’re beginning your sustainability journey or are an established player, integrity remains at the core. We help align your brand’s values with its public commitments, establishing a trustworthy and transparent narrative that builds stakeholder trust.

Charting a Future of Possibilities

The ever-changing world of sustainability and ESG demands consistent innovation. We collaborate to develop and communicate visionary strategies that empower your brand to be a trailblazer in setting new industry standards.

Driving Sustainable Transformation

Great storytelling can transform short attention into long-term action. We craft compelling narratives around your sustainability initiatives that go beyond mere awareness, sparking enduring change across various communities and industries.

Maximize Your Positive Footprint

You aim to make a positive difference. Through targeted storytelling and data-driven strategies, we enhance these efforts, positioning your brand as a distinguished leader in instigating meaningful change.

The Multiplier Effect

Through expert media relations and strategic communications, we extend the visibility of your initiatives. Engaging key stakeholders and optimizing media coverage, we transform your sustainability efforts into compelling narratives that shape opinions and drive change, making your message resonate more powerfully across a wider audience.

Our client-centric approach revolves around five pivotal pillars, each designed to elevate your brand’s impact and guide your strategic communications.

OUR 5 I’s FRAMEWORK

From Aspiration to Authenticity

Whether you’re beginning your sustainability journey or are an established player, integrity remains at the core. We help align your brand’s values with its public commitments, establishing a trustworthy and transparent narrative that builds stakeholder trust.

Maximize Your Positive Footprint

You aim to make a positive difference. Through targeted storytelling and data-driven strategies, we enhance these efforts, positioning your brand as a distinguished leader in instigating meaningful change.

Charting a Future of Possibilities

The ever-changing world of sustainability and ESG demands consistent innovation. We collaborate to develop and communicate visionary strategies that empower your brand to be a trailblazer in setting new industry standards.

The Multiplier Effect

Through expert media relations and strategic communications, we extend the visibility of your initiatives. Engaging key stakeholders and optimizing media coverage, we transform your sustainability efforts into compelling narratives that shape opinions and drive change, making your message resonate more powerfully across a wider audience.

Driving Sustainable Transformation

Great storytelling can transform short attention into long-term action. We craft compelling narratives around your sustainability initiatives that go beyond mere awareness, sparking enduring change across various communities and industries.

Collaborative Synergy for Flexible Solutions

Whether you have a full-fledged in-house marketing team or are just starting to build your communications from the ground up, we create a collaborative synergy to meet your unique needs. Specializing in sustainability and ESG communications, we seamlessly align our expertise with your objectives to magnify the reach and resonance of your strategies.

SERVICES

STRATEGIC COMMUNICATIONS

We develop planned and purposeful messaging to achieve specific goals and objectives.

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MEDIA
RELATIONS

We combine a full suite of services to convey a consistent and impactful effect.

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SUSTAINABILITY
& ESG

We provide strategic communication solutions that empower organizations to embrace sustainability.

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SUSTAINABILITY
SERVICES

In partnership with Evolution Markets, we provide a wide range of solutions aimed at helping organizations.

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WE

We empower brands and organizations through a holistic and collaborative approach to strategic communications, encompassing a wide spectrum of vital elements.

Leveraging the power of creative content, expert media relations, and PR proficiency, from global public affairs to meticulously managing brand reputation and impact, we ensure sustainability and ESG become the core of your identity.

WE

We empower brands and organizations through a holistic and collaborative approach to strategic communications, encompassing a wide spectrum of vital elements.

Leveraging the power of creative content, expert media relations, and PR proficiency, from global public affairs to meticulously managing brand reputation and impact, we ensure sustainability and ESG become the core of your identity.

Diego Bustos

Diego Bustos

FOUNDER, CEO

Carolina Escobar

Carolina Escobar

CHIEF SUSTAINABILITY OFFICER

Sarah Crossman

Sarah Crossman

CHIEF SOCIAL IMPACT OFFICER

Riz Khan

Riz Khan

REGIONAL DIRECTOR FOR MENA

Nicolás Mattiangeli

Nicolas Mattiangeli

CREATIVE DIRECTOR

Federico Faturos

Federico Faturos

SENIOR EDITOR, WRITER, TRANSLATOR

Renata Camarotti

Renata Camarotti

SENIOR TRANSLATOR, PRODUCER

Diana Mello

Diana Mello

DIRECTOR OF DISTRIBUTION & MEDIA RELATIONS

Our journey has led us to develop specialized strategies, content creation, media relations, and PR services tailored to promote their sustainability initiatives effectively.

Founded in 2007 as a spin-off from Turner Sports Interactive -today Warner Media Discovery- to launch Nascar en Español both on web and social media for the Hispanic US and Latin America, BE Mass has evolved over the years to become the official content provider to global organizations such as FIA Formula E and Extreme E, among others.

This intrinsic relationship with purpose-driven entities was our inspiration to focus on sustainability and ESG communications. We recognized the impact that these forward-thinking organizations were making on a global scale, and it motivated us to align our expertise with their vision for a more sustainable future.

At BE Mass, we take pride in partnering with organizations that share our commitment to social and environmental responsibility.

Sustainability

A commitment to promoting sustainability in all aspects of business, from internal operations to client engagements. This includes reducing the agency’s environmental footprint and helping clients adopt sustainable practices.

Inclusion

A commitment to diversity and inclusivity within the agency’s team and in client engagements. Ensuring that diverse voices are heard and represented in sustainability efforts.

Collaboration

A high commitment to work hand-in-hand collaboratively with clients, partners, and stakeholders to address complex sustainability challenges. Collaboration enhances our ability to keep learning and find even more creative solutions.

Excellence

A pursuit of excellence in all services offered. This includes staying updated on industry trends, conducting research, and providing high-quality, evidence-based communication strategies.

Responsibility

An acknowledgment of the agency’s responsibility to the environment, society, and future generations. This includes minimizing environmental impacts and contributing positively to local communities.

Education

A commitment to educating clients, stakeholders, and the public about sustainability and ESG (Environmental, Social, and Governance) principles. This may involve providing training, webinars, or thought leadership content.

Community Engagement

Active engagement with and support for local and global communities. This could involve volunteerism, philanthropic initiatives, or pro bono work aligned with the agency’s mission.

Ethical Advocacy

Advocating for ethical business practices and sustainable development, promoting ESG principles and responsible governance.

Resilience

Recognizing the importance of building resilient strategies and communications that can withstand challenges and uncertainties in an ever-changing world.

ABB FIA Formula E

USD4M + EACH RACE


Estimated Media Exposure Value generated by our content for each Formula E event

ABB FIA Formula E

    • Content production, distribution, media relations and public relations in Latin America, Brazil, US Hispanics, Spain and Portugal and support to official broadcasters.

34


EPrix covered

20+


Countries reached

2151


Total original video content pieces produced and distributed.

887


Total original text content pieces produced and distributed.

7000+


Total organic links generated in earned media including news, webs and blogs.

6B +


Estimated amount of potential viewership in all races covered on News, Blogs, Twitter, Instagram, Facebook and Youtube.

Whether you have a full-fledged in-house marketing team or are just starting to build your communications from the ground up, we create a collaborative synergy to meet your unique needs. Specializing in sustainability and ESG communications, we seamlessly align our expertise with your objectives to magnify the reach and resonance of your strategies.

Whether you have a full-fledged in-house marketing team or are just starting to build your communications from the ground up, we create a collaborative synergy to meet your unique needs. Specializing in sustainability and ESG communications, we seamlessly align our expertise with your objectives to magnify the reach and resonance of your strategies.

IT IS OUR GOAL TO HELP YOU ACHIEVE YOURS

    IT IS OUR GOAL TO HELP YOU ACHIEVE YOURS